Bestofmedia Group Forms a Strategic Partnership with Curse, Incorporated
Poster: SySAdmin
Posted on May 19, 2010 at 5:21:01 AM
Bestofmedia Group Forms a Strategic Partnership with Curse, Incorporated
LOS ANGELES, May 19 -- Bestofmedia Group, a leading online technology publisher, announces a strategic alliance with Curse, Inc., a leading massively multiplayer online (MMO) game portal. The alliance includes content syndication, traffic exchange, joint selling and advertising. The combined partnership creates an impressive reach of 8.5 million unique visitors (comScore Media Metrix US, March 2010), one of the top ranking entities in the Technology News category in comScore.
Curse, Inc. provides the ultimate experience for core gamers with a wide array of information and resource tools that enable interactive gaming. Its portal offers features such as forums, blogging, guild site hosting, add-on downloads, social networking, wikis, databases, video and screenshot sharing.
With Curse's focus on gaming and Bestofmedia Group's focus on technology, together they offer their advertisers one of the most powerful combinations in the online media industry.
"Our partnership is synergistic on many levels," said Antoine Boulin, CEO of Bestofmedia Group, USA. "Research shows that Curse's audience consists of the biggest spenders on computers and Bestofmedia Group's audience are among the heaviest gaming players, yet there is very little audience overlap. An estimated less than 2% of our readers visited Curse and 4% of Curse readers visited our properties. This strategic partnership creates a new entity that ranks on comScore as number four for wholly-owned tech news sites and number five in the gaming space."
Hubert Thieblot, CEO and founder of Curse, Inc. said, "The Curse and Bestofmedia Group partnership provides advertisers an unparalleled number of daily unique visitors while retaining extremely low duplication rates with the top gaming and technology sites. Not only is this a group of influencers amplifying your marketing message, but it is an audience you can't find anywhere else."
About Bestofmedia Group (http://www.bestofmedia.com)
Bestofmedia Group (http://www.bestofmedia.com) is one of the top-three online media publishing companies for technology in the world with 29 million readers a month (comScore Media Metrix WW, March 2010). It is the publisher of Tom's Hardware (http://www.tomshardware.com), Tom's Guide (http://www.tomsguide.com), Tom's Games (http://www.tomsgames.com) and other leading web publications. Bestofmedia Group provides real-time technology product reviews, forums, news, technical support, and information to millions of IT professionals, technology decision makers, business executives, consumers, corporate buyers, industry analysts, tech enthusiasts and purchasing influencers. Bestofmedia LLC is headquartered in Culver City, California and is owned by Bestofmedia Group.
About Curse, Inc. (http://www.curse.com)
Curse is the largest MMO (Massively Multi-player Online) property in the US, delivering a heavy concentration of 18-34 year-old males and attracting some of the most affluent and influential guys online. Consisting of 15 of the most sought after MMO websites on the planet, Curse enhances the core gaming experience with databases, wikis, and software tools which help manage your download experience. Core gamers depend on Curse for the tools and expertise they need to take their gaming to the next level. Curse is headquartered in San Francisco, California.
Media Relations:
Tel. +1 (858) 764-2646, CompassCross (http://www.compasscross.com/) for Bestofmedia Group
Tel. +1 (415) 856-0056 x229, Will Boyer (wboyer@curse.com) for Curse, Inc.
Source: Bestofmedia Group
CONTACT: CompassCross for Bestofmedia Group, +1-858-764-2646, or Will
Boyer of Curse, Inc., +1-415-856-0056, Ext.229, wboyer@curse.com
Web Site: http://www.bestofmedia.com/us
LOS ANGELES, May 19 -- Bestofmedia Group, a leading online technology publisher, announces a strategic alliance with Curse, Inc., a leading massively multiplayer online (MMO) game portal. The alliance includes content syndication, traffic exchange, joint selling and advertising. The combined partnership creates an impressive reach of 8.5 million unique visitors (comScore Media Metrix US, March 2010), one of the top ranking entities in the Technology News category in comScore.
Curse, Inc. provides the ultimate experience for core gamers with a wide array of information and resource tools that enable interactive gaming. Its portal offers features such as forums, blogging, guild site hosting, add-on downloads, social networking, wikis, databases, video and screenshot sharing.
With Curse's focus on gaming and Bestofmedia Group's focus on technology, together they offer their advertisers one of the most powerful combinations in the online media industry.
"Our partnership is synergistic on many levels," said Antoine Boulin, CEO of Bestofmedia Group, USA. "Research shows that Curse's audience consists of the biggest spenders on computers and Bestofmedia Group's audience are among the heaviest gaming players, yet there is very little audience overlap. An estimated less than 2% of our readers visited Curse and 4% of Curse readers visited our properties. This strategic partnership creates a new entity that ranks on comScore as number four for wholly-owned tech news sites and number five in the gaming space."
Hubert Thieblot, CEO and founder of Curse, Inc. said, "The Curse and Bestofmedia Group partnership provides advertisers an unparalleled number of daily unique visitors while retaining extremely low duplication rates with the top gaming and technology sites. Not only is this a group of influencers amplifying your marketing message, but it is an audience you can't find anywhere else."
About Bestofmedia Group (http://www.bestofmedia.com)
Bestofmedia Group (http://www.bestofmedia.com) is one of the top-three online media publishing companies for technology in the world with 29 million readers a month (comScore Media Metrix WW, March 2010). It is the publisher of Tom's Hardware (http://www.tomshardware.com), Tom's Guide (http://www.tomsguide.com), Tom's Games (http://www.tomsgames.com) and other leading web publications. Bestofmedia Group provides real-time technology product reviews, forums, news, technical support, and information to millions of IT professionals, technology decision makers, business executives, consumers, corporate buyers, industry analysts, tech enthusiasts and purchasing influencers. Bestofmedia LLC is headquartered in Culver City, California and is owned by Bestofmedia Group.
About Curse, Inc. (http://www.curse.com)
Curse is the largest MMO (Massively Multi-player Online) property in the US, delivering a heavy concentration of 18-34 year-old males and attracting some of the most affluent and influential guys online. Consisting of 15 of the most sought after MMO websites on the planet, Curse enhances the core gaming experience with databases, wikis, and software tools which help manage your download experience. Core gamers depend on Curse for the tools and expertise they need to take their gaming to the next level. Curse is headquartered in San Francisco, California.
Media Relations:
Tel. +1 (858) 764-2646, CompassCross (http://www.compasscross.com/) for Bestofmedia Group
Tel. +1 (415) 856-0056 x229, Will Boyer (wboyer@curse.com) for Curse, Inc.
Source: Bestofmedia Group
CONTACT: CompassCross for Bestofmedia Group, +1-858-764-2646, or Will
Boyer of Curse, Inc., +1-415-856-0056, Ext.229, wboyer@curse.com
Web Site: http://www.bestofmedia.com/us