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class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th 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style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Alpha Brown</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">May 07, 2018 08:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">250000 Farmers in the U.S. are Already Utilizing IoT Solutions, and the Potential Market Size is Over One Million Users and $4 BL Per Year - a New Ag-Tech Study by Alpha-Brown Reveals</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>IoT is most popular in the livestock and grains sector, with a presence in other farming operations as well</strong><p></p>
<p><span class="xn-location">TEL AVIV, Israel</span>, <span class="xn-chron">7 May, 2018</span> /PRNewswire/ -- IoT is used in agriculture to control remote instruments and sensors in order to optimize farm work. IoT solutions enable farmers to use different tools, such as smart sensors (measuring light, temperature, soil moisture, rainfall, humidity, wind speed, pest infestation, soil content or nutrients, location, etc.), applications and systems that save time, money and energy.</p>
<p>A study conducted by the Ag-Tech market research company, <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEstaQFr99IKMRvexSxt-2FjsPF_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rE-2F5gIJ6mtLYfXzqYFhMIoiUxVk2GvwI0kgDmeBMYddJc2mxrl-2B8yMPLm5s90-2FPQ8EdD6D-2B0MqsCvmukcOufhaKIjJebl0IB01Hd2Se40uTGtLlnZrbGS647HbnrBeQhfQ2cX8qlFQCHmi-2F9n5w6tDA-3D-3D" rel="nofollow" target="_blank"><b><span class="xn-person">Alpha Brown</span></b></a>,<b> which included an extensive survey among more than 1600 farmers and ranchers</b> in the U.S., indicates that IoT solutions are currently being used by 250000 farmers in the U.S. mainly for livestock and cereals crops(grains). The technology is also utilized on a smaller scale in other farming operations, such as dairy, vegetable, fruits and greenhouses.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/687581/Alpha_Brown_Logo.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>Furthermore, the study reveals that more than half of U.S farmers have an interest in buying such solutions, which reflects <b>a market potential of 1.1 million farmers and market size of <span class="xn-money">$ 4 billion</span> a year.</b></p>
<p>"We believe that in order to develop a profitable product or to make smart investments, a broad and detailed understanding of the potential customers' (farmers) demand is needed," says <span class="xn-person">Gil Rabinovich</span>, the CEO of <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEstaQFr99IKMRvexSxt-2FjsPF_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rNy-2BHxf6cnh3a4e9bzlcZ85DESblwJTejgY2-2BYlEaIuikAjLNRWdyAg2nPN-2FWnhchbfD-2FM6CEXkwQx7WSSz7CThGE2n3Y-2BUWo0DEtKy4n4A4C47KWW0z2t9tQZ3tZReIYpKFiU91pg4s98RfXPuN-2Blw-3D-3D" rel="nofollow" target="_blank">Alpha-Brown</a>. "IoT is still a developing market in the Ag-Tech world, and it is important for suppliers to fully understand the farmers' interests and expectations of the emerging technologies. Our research indicates that the market has much room for growth and that is certainly encouraging."</p>
<p>The study presents information on farmers awareness, the current market size, the market potential, and the leading companies in the market today.</p>
<p>The report is available for purchase at: <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEsvSkCfxvQs-2BZ80ho8YU7HrwXOUxZ9V2RBiBiMgfh3dblQAvnyBlbCxplKujnv945i39cBoGpKrIJ5RWRrXJJ7ED_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4raSjdI0EkTByuRHWSmB46fr3-2B4FiJ-2BA3iyzDKZlcewEuHxOBYiwhYWnRUM12O8Bf6oZfgfq7SHFXoTC-2FQY42CEmCnKMHmoehpNCEmi27VhI7vbY8MfH7oK8v19svL2KkA4M3T7cjdaDcx-2B-2FY7-2FZbjBg-3D-3D" rel="nofollow" target="_blank">https://www.alphabrown.com/product-page/agriculture-iot-solutions-market-potential</a></p>
<p>About <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEstaQFr99IKMRvexSxt-2FjsPF_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rmCEolj28hcM5NOlCmRU7hp-2FwJWuV3GJlOHquD-2F7ymXh1ybDxW923roqP57aO0hQYoQAEgtwVeA7G7dNlVII09QA4LSaAYg8THyeksHKt4ibIpwk4H6xSxCG32goqWn-2FqoUhJGgZ7jEQ-2BA9CK2fPoBg-3D-3D" rel="nofollow" target="_blank">Alpha-Brown</a>:</p>
<p><span class="xn-person">Alpha Brown</span> is an international market research company, with focus on the Ag-Tech sector, founded in 2015 and based in <span class="xn-location">Tel-Aviv</span>. The company's mission is to provide Ag-Tech players (companies, organizations, investment and academics institutes) with exclusive insights as to the needs of farmers in the field of technology and the Ag-Tech market.</p>
<p><b>Media contact:<br></b><a href="mailto:info@alphabrown.com" rel="nofollow" target="_blank">info@alphabrown.com</a><br>+972-3-6446343</p>
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<p>SOURCE <span class="xn-person">Alpha Brown</span></p><p style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:400;line-height:28px;margin:0;margin-bottom:16px;padding:0;text-align:left">Web Site: <a href='http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqjzOcx-2FI0K0tobH-2BxK2aSwqo-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rEL5zffV7NzFkT9cB8UUD99UMYqhJR3ZbCzhUri41QoznM4j5R-2BUN4CtWc1-2BVZMA2h-2BCBMi6fYlhsJA-2F-2B4iQ4np-2FnKnO1RblQmqGt2VgN-2B5h95e8Aw50ysWny7TGThwA-2FJGnFhPFNP5pWGEcXbVJtEA-3D-3D' style='Margin:0;color:#00607F;font-family:Montserrat,Arial,sans-serif;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left;text-decoration:none'>http://www.alphabrown.com</a></p><table class="spacer" 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class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th 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style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Alpha Brown</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">May 07, 2018 08:00 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">250000 Farmers in the U.S. are Already Utilizing IoT Solutions, and the Potential Market Size is Over One Million Users and $4 BL Per Year - a New Ag-Tech Study by Alpha-Brown Reveals</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>IoT is most popular in the livestock and grains sector, with a presence in other farming operations as well</strong><p></p>
<p><span class="xn-location">TEL AVIV, Israel</span>, <span class="xn-chron">7 May, 2018</span> /PRNewswire/ -- IoT is used in agriculture to control remote instruments and sensors in order to optimize farm work. IoT solutions enable farmers to use different tools, such as smart sensors (measuring light, temperature, soil moisture, rainfall, humidity, wind speed, pest infestation, soil content or nutrients, location, etc.), applications and systems that save time, money and energy.</p>
<p>A study conducted by the Ag-Tech market research company, <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEstaQFr99IKMRvexSxt-2FjsPF_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rE-2F5gIJ6mtLYfXzqYFhMIoiUxVk2GvwI0kgDmeBMYddJc2mxrl-2B8yMPLm5s90-2FPQ8EdD6D-2B0MqsCvmukcOufhaKIjJebl0IB01Hd2Se40uTGtLlnZrbGS647HbnrBeQhfQ2cX8qlFQCHmi-2F9n5w6tDA-3D-3D" rel="nofollow" target="_blank"><b><span class="xn-person">Alpha Brown</span></b></a>,<b> which included an extensive survey among more than 1600 farmers and ranchers</b> in the U.S., indicates that IoT solutions are currently being used by 250000 farmers in the U.S. mainly for livestock and cereals crops(grains). The technology is also utilized on a smaller scale in other farming operations, such as dairy, vegetable, fruits and greenhouses.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/687581/Alpha_Brown_Logo.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>Furthermore, the study reveals that more than half of U.S farmers have an interest in buying such solutions, which reflects <b>a market potential of 1.1 million farmers and market size of <span class="xn-money">$ 4 billion</span> a year.</b></p>
<p>"We believe that in order to develop a profitable product or to make smart investments, a broad and detailed understanding of the potential customers' (farmers) demand is needed," says <span class="xn-person">Gil Rabinovich</span>, the CEO of <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEstaQFr99IKMRvexSxt-2FjsPF_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rNy-2BHxf6cnh3a4e9bzlcZ85DESblwJTejgY2-2BYlEaIuikAjLNRWdyAg2nPN-2FWnhchbfD-2FM6CEXkwQx7WSSz7CThGE2n3Y-2BUWo0DEtKy4n4A4C47KWW0z2t9tQZ3tZReIYpKFiU91pg4s98RfXPuN-2Blw-3D-3D" rel="nofollow" target="_blank">Alpha-Brown</a>. "IoT is still a developing market in the Ag-Tech world, and it is important for suppliers to fully understand the farmers' interests and expectations of the emerging technologies. Our research indicates that the market has much room for growth and that is certainly encouraging."</p>
<p>The study presents information on farmers awareness, the current market size, the market potential, and the leading companies in the market today.</p>
<p>The report is available for purchase at: <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEsvSkCfxvQs-2BZ80ho8YU7HrwXOUxZ9V2RBiBiMgfh3dblQAvnyBlbCxplKujnv945i39cBoGpKrIJ5RWRrXJJ7ED_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4raSjdI0EkTByuRHWSmB46fr3-2B4FiJ-2BA3iyzDKZlcewEuHxOBYiwhYWnRUM12O8Bf6oZfgfq7SHFXoTC-2FQY42CEmCnKMHmoehpNCEmi27VhI7vbY8MfH7oK8v19svL2KkA4M3T7cjdaDcx-2B-2FY7-2FZbjBg-3D-3D" rel="nofollow" target="_blank">https://www.alphabrown.com/product-page/agriculture-iot-solutions-market-potential</a></p>
<p>About <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasdkeYZTrElqlAuxxje9vEstaQFr99IKMRvexSxt-2FjsPF_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rmCEolj28hcM5NOlCmRU7hp-2FwJWuV3GJlOHquD-2F7ymXh1ybDxW923roqP57aO0hQYoQAEgtwVeA7G7dNlVII09QA4LSaAYg8THyeksHKt4ibIpwk4H6xSxCG32goqWn-2FqoUhJGgZ7jEQ-2BA9CK2fPoBg-3D-3D" rel="nofollow" target="_blank">Alpha-Brown</a>:</p>
<p><span class="xn-person">Alpha Brown</span> is an international market research company, with focus on the Ag-Tech sector, founded in 2015 and based in <span class="xn-location">Tel-Aviv</span>. The company's mission is to provide Ag-Tech players (companies, organizations, investment and academics institutes) with exclusive insights as to the needs of farmers in the field of technology and the Ag-Tech market.</p>
<p><b>Media contact:<br></b><a href="mailto:info@alphabrown.com" rel="nofollow" target="_blank">info@alphabrown.com</a><br>+972-3-6446343</p>
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<p>SOURCE <span class="xn-person">Alpha Brown</span></p><p style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:400;line-height:28px;margin:0;margin-bottom:16px;padding:0;text-align:left">Web Site: <a href='http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqjzOcx-2FI0K0tobH-2BxK2aSwqo-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75hFCvETF8L5JeCmrx1ZgTsw7Fig2vr-2BwfjSNNzJFBdT5-2FmfcAzMcIjiCiP-2BtL1epCrhC640qqZ1BedYk-2Bku5Aj32qZmxPcxaDB5LQ-2F7dszn1vsjYR5rYCXjsx3eN3Er4rEL5zffV7NzFkT9cB8UUD99UMYqhJR3ZbCzhUri41QoznM4j5R-2BUN4CtWc1-2BVZMA2h-2BCBMi6fYlhsJA-2F-2B4iQ4np-2FnKnO1RblQmqGt2VgN-2B5h95e8Aw50ysWny7TGThwA-2FJGnFhPFNP5pWGEcXbVJtEA-3D-3D' style='Margin:0;color:#00607F;font-family:Montserrat,Arial,sans-serif;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left;text-decoration:none'>http://www.alphabrown.com</a></p><table class="spacer" 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