More than 100 Banks to Launch POPmoney(TM) Person-to-Person Payments Service in First Half of 2010

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March 2, 2010
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More than 100 Banks to Launch POPmoney(TM) Person-to-Person Payments Service in First Half of 2010

A Top Five U.S. Bank and Two Top 15 Credit Unions Among Financial Institutions Launching POPmoney by Q2 2010

NEW YORK, March 2 -- CashEdge Inc. (http://www.cashedge.com), the leading provider of Intelligent Money Movement(TM), announced today that more than 100 financial institutions are adding POPmoney(TM) (http://www.popmoney.com) to their customer offerings. All are preparing to launch the groundbreaking email and mobile person-to-person payments (P2P) service by the end of Q2 2010, demonstrating strong momentum and growing consumer demand for the POPmoney service.

POPmoney is the first email and mobile person-to-person payments service for financial institutions that allows bank customers to send an electronic payment directly from their online or mobile banking service, by simply using the recipient's email address, mobile phone number or bank account information. POPmoney includes support for text messaging, WAP and downloadable mobile applications, enabling financial institutions to extend their P2P functionality to mobile phones.

"We are very excited about the strong interest we are seeing from banks and credit unions in offering POPmoney, and we expect this trend to continue," said Sanjeev Dheer, CEO and President, CashEdge Inc. "In a recent study from Javelin Strategy & Research, Javelin states that they expect to see a significant expansion in the use of mobile P2P services over the next several years, and we believe these market leaders will be able to use POPmoney to gain market share. CashEdge's own study showed that consumers prefer a P2P solution from their bank."

To date, several banks including First Hawaiian Bank and FNBO Direct have launched POPmoney, and thousands of their customers are already using it.  Additional financial institutions, including San Francisco-based Bank of the West and credit unions BECU and Patelco will launch the service in coming weeks. Customers of participating banks can access POPmoney through their bank's online banking or at POPmoney.com.

POPmoney leverages the proven reliability, security and robustness of CashEdge's money movement platform, which in 2008 processed nearly $50 billion in online funds transfers for bank customers. For current CashEdge clients, POPmoney is a simple upgrade of their existing TransferNow service.

About CashEdge

CashEdge is a leading provider of Intelligent Money Movement(TM) solutions for financial institutions, including mobile and online person-to-person (P2P) payments, account transfers, account opening and funding, small business applications and financial account aggregation. The Company's clients include hundreds of leading financial institutions, including seven of the ten largest banks in the country, for which they move more than $50B every year. CashEdge's newest offering, POPmoney(TM), is a bank-enabled P2P service that is live at leading banks in the U.S.

CashEdge's industry-leading products include POPmoney(TM) for person-to-person payments; OpenNow®/FundNow® for new account opening and funding; TransferNow® for Consumers, which includes Me-to-Me and Third Party Transfers; and TransferNow® for Small Businesses, which includes Invoicing, Me-to-Me Transfers, Employee Payments and Vendor Payments. All CashEdge products are supported by industry-leading risk management capabilities that leverage proprietary technology to help financial institutions mitigate risk and decrease fraud exposure.

The Company is headquartered in New York with offices in Silicon Valley and India. For more information, visit http://www.cashedge.com.

Source: CashEdge Inc.
   

CONTACT:  Jennifer Moritz of Zer0 to 5ive, +1-917-748-4006,
jmoritz@0to5.com, for CashEdge Inc.

Web Site:  http://www.cashedge.com/

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